Pat's View: Real Estate staging
By Pat Cashman
from May 15, 2008
A few years ago, my wife and I were given the task of selling her parents’ home since they had moved out to enjoy the greater ease of assisted living. But Bert, my wife’s dad, wasn’t keen on the idea at first. “I don’t want to be around a bunch of old people,” he declared. He said he preferred to hang out with younger folks---around 93 years of age like himself.
But with their house empty, Bert and his wife became intent on selling---so we met with a real estate agent to get things started. The agent seemed nice enough---except for his too eager smile and sweaty upper lip. Come to think of it, the lower lip was pretty sweaty too.
The house, nice but smallish, was valued at around $250,000. Bert wanted to set the price a bit higher at, say, $1.3 million. We found a compromise and got the process underway.
“Staging” a house is very big these days in real estate circles. It’s a good way of attracting potential customers---and creating what is known as “curb appeal.” Once you’ve got the curbs looking good, it’s time to move indoors.